Daimler’s offensive in the compact segment is speeding up. After the successful launch of the new B-Class, we’re upping the pace. With the launch of the young, progressive and sporty A-Class, we’re increasing the dynamism of the Mercedes-Benz premium brand. The breathtaking CLA four-door coupe is also already winning the hearts of our customers. We’re in tune with the beat of a new generation.
Daimler has ushered in a new era of vehicle connectivity by becoming the world’s first automaker to completely integrate the iPhone into its cars. Drivers can now continue their digital lifestyles while on the move with a feature that appeals not only to the Facebook generation. Online services in networked vehicles are also making our car2go mobility concept and electric mobility more efficient and convenient. We are shaping the future of digital driving culture.
Daimler Trucks is performing extremely well also in inter- national markets. Trucks from our Freightliner brand in the United States maintain their dominant position on American highways. The Fuso Canter Eco Hybrid, which is the leading green commercial vehicle, recently celebrated its European premiere. The new Actros has also made a powerful impression from the start as a forwardlooking heavy-duty truck that boasts the lowest fuel consumption in its class. The success story is now being continued at Mercedes-Benz with the Antos — a completely new truck series for heavy-duty distribution transportation. We deliver innovations that make a difference.
As a pioneer of safety technology, Daimler is on the “Road to Accident-free Driving” and is pointing the way forward with groundbreaking developments and patents. We aim to make the future of mobility as safe as possible for people on the move around the globe. As well as offering relief and support to drivers, Mercedes-Benz assistance systems protect drivers and pedestrians alike. Such systems have been available in the S-Class for quite some time. Now they are also included in the new E-Class and the new compact-car models from Mercedes-Benz. We set standards for safety.
By cooperating with strong partners, Daimler will continue to safeguard its worldwide access to promising growth markets. We pool technological know-how in cooperative projects and close partnerships. And through joint development activities, we gain valuable cost advantages and a head start on innovations. In this way, we are putting the mobility of the future on the road even faster. We gain strength by joining forces with others.
Daimler Financial Services (DFS) plays a major role in supporting our vehicle sales by offering customized financial services for everything related to automobiles. The comprehensive range of financing, leasing, insurance, fleet management, banking and mobility services makes it easier for private and commercial customers to enter the world of our premium automobiles, and also ensures long-term customer loyalty to our brands around the globe. We offer convincing solutions.
In the dynamic automotive market, Daimler is raising its flag all over the world. Perfectly positioned, we are systematically expanding our strong presence in the established markets of the Americas, Japan and Europe. We are also exploiting the outstanding prospects offered by the emerging markets of Brazil, Russia, India and China. New production capacities, cooperative projects and local brands are powering our growth in the BRIC countries. We are going places worldwide.
Daimler mobilizes people — not only through its fascinating automobiles but also as an attractive employer. The company offers a broad spectrum of opportunities for professional and personal development as well as a work environment characterized by respect and cooperation. We do so because the skills and enthusiasm of our employees are a major force that is help- ing us achieve growth. Our pioneering products are created by a team of more than 270,000 employees all over the world. We foster a pioneering spirit.
The same high standards that characterize our products are also applied to the way we conduct business. By joining the UN Global Compact, we committed ourselves to upholding and actively promoting its principles with regard to human rights, labor standards, environmental protection and anti-corruption policies. In addition, we implement initiatives aimed at safeguarding integrity on a long-term basis. We also actively contribute to maintaining integrity with measures that extend far beyond the boundaries of our company. We aim to lead the way when it comes to ensuring that business is conducted with integrity.
Daimler, the inventor of the automobile, is also the pacemaker for tomorrow’s mobility. Research, innovation and design form the vital foundation of our success. As laboratories on wheels, the legendary research vehicles from Mercedes-Benz not only make it possible to experience our technology and the fascination of the brand at first hand, but also open up visionary horizons. The unique products that bear the Mercedes star have always set the pace for the entire automotive sector. We are shaping the future of the automobile.